In the process toward International Development Standard, Phnom Penh has never lacked “extraordinary events”: On December 15th, AEON III celebrated its soft opening which is situated along Hun Sen Boulevard, Phnom Penh. Whereas on December 26th, the first real estate project exhibition is hosted by non-other than Le Condé BKK1 @ AEON III! Le Condé BKK1 is as always, the forefront that led the trend!
AEON III’s first real estate project exhibition with 200 square-meter space of luxury exhibition officially kickstarted.
Luxurious exhibition with the space of over 200 square meter-square which includes fun activities awaits you:
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Family-themed photo booth with Chinese reunion elements have attracted many guests to visit. A family portrait embodies the guest’s love towards their home;
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The blessing tree which represents good wealth and health has bloomed on the exhibition. Beloved guests please come over with sincere heart and make your Chinese New Year wishes. Of course, the Chinese New Year’s lucky red envelope to mark the celebration scene is available!
The most highly anticipated thing is definitely the lucky-draw. XiaoMi home appliances, golden eggs and non-stop surprises kept on coming. This has definitely caused a scene which attracted countless spectators to stop and watch. There is no denying that Le Condé BKK1 has once again created something extraordinary!
Explorers and leaders of the trendsetter.
Looking back at the past three years, the first real estate exhibitor in AEON III, the first real estate company to exhibit in AEON I and the first real estate company auto show initiator, its non-other than Le Condé BKK1. The forefront of the industry; especially in the Phnom Penh market where the overall transaction volume exceeds 200Million square meters in 2022 and the success deals is superb. The sales performance of Le Condé BKK1 is as bright as the shiny stars on the skies.
What makes it successful?
The logic towards the success is the product structure are based on the needs of the customers in the property market! This is very common for many players in the property market, a clear understanding on the development of the entire city. It is not something you can achieve overnight! The players of this industry need to carefully study Le Condé BKK1 especially in terms of product strength!
Begin with the local community and continue towards global
In the real estate industry, a company that does not have a benchmark project will have no convincing power. Focusing on the creation of the product is essential! Without a competitive product means there is no brand significance!
As for the benchmarking work in order to penetrate Phnom Penh for the first time, the developer of Le Condé BKK1: Wangfu International resolutely choose the architect who knows Cambodia best – Van Molyvann. The architectural design of Le Condé BKK1 inherits the design concept of Mr. Van Molyvann's architecture as an extension of nature. Inspired by the "terraced fields" in Southeast Asia, it incorporates the feelings and elegance of oriental literature, and benchmarks from the source Van Molyvann’s masterpieces: Cambodian Olympic Stadium, Senate Building, Independence Monument and other national landmarks, which fully explain how Wangfu International has towards the importance of research and development and also demonstrate the high advanced vision!
Of course, the birth of Le CondéB KK1 was not an improvisation, as early as 2019 before the Research and Development team in the depth of layout, thinking, trying, from field research to door-to-door project visits, from the transposition of experience to answer the demand, based on a strong data, insight into [human nature]: Phnom Penh’s four revolutionary packages that are well-known to everyone:
Bringing Phnom Penh's first sky jogging track to a city with year-round 30℃ heat.
1,000 square-meter immersive sky garden balancing nature and life.
800 square-meter children's playground to create a parent-child space for the young city that will welcome the next generation.
Phnom Penh's first reading space creates a palace of free thought in the city;
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A total of more than 10,000 square meters of shared space, covering dimensions such as the customer itself and family needs, tailor-made unique products that truly fit [Phnom Penh Time]. Such extreme care and layout were not officially presented to the world until in 2019!
On the other hand, taking the initiative to go out to learn and exchange information is also the winning strategy of Le Condé BKK1.
For example, for the creation of Le Condé Sky Villa-The Condé The Royal, Le Condé BKK1 has conducted specific research on super landmark products and top luxury residential projects around the world, visited more than 10 international metropolises such as the United States, Singapore and Japan, saw more than 50 projects and formed preliminary research results, and finally selected Singapore's famous design Team SingBuild to provide professional development services, which can be said to be at the forefront of the whole industry.
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The success of bringing up the Sales Galleries in Hong Kong, Singapore and Japan has increased the global talents for Le Condé BKK1. This advanced layout, imagination, boldness, and restraint are also worth learning from peers. Thus we can also see the vision and determination of Le Condé BKK1 management for the Cambodian market!
Owners from 19 different countries.
How to test the results of product development? The sales result is one dimension, but more importantly, it is implemented into the living scene, into various functional settings, and the understanding of the space.
In the center of the capital city, where the foreign resident population is as high as 300,000 and the traffic is full of high net worth people, the convenient hotel service and personalized intelligent lifestyle can provide hassle-free solutions and solve the worries of high net worth people at the same time; for example, for the studio type unit, instead of unnecessarily enlarging and emphasizing just right, the traffic area is controlled within a reasonable range as much as possible, so as to free up more area to create a guest dining room and master bedroom, creating a warm social and family bonding space.
Even if we don't conclude with sales, the industry awards are a good indication of its impact.
Winner of the Asia Real Estate Awards Serviced Apartment Award, the royal residence of the Cambodian royal family, and the unanimous choice of customers from 19 different countries around the world... These awards and honors are confirming the taste and style of Le Condé BKK1. In 2022, the overall project has already exceeded 50% of the total occupancy. Synchronizing with the construction site of Le Condé, as of December, the project has completed 2,5721 square meters of construction area, 2,079.21T of steel reinforcement, and 15,242 cubic meters of concrete and the main building of the project has grown to 18 floors above ground, giving the owners a real peace of mind. These results cannot be achieved without fine management methods, which also shows the execution efficiency of Le Condé BKK1.
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Phnom Penh is an open market with a huge supply, but it is also a market with brutal competition. The future market is destined to be more and more challenging. High-end people are fed up with mass production, they are more interested in quality products and people's tastes have become more refined.
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What new trend will Le Condé BKK1 set for the market? From 26th December 2022 till 25th January 2023, Le Condé BKK1@AEON3 exhibition, AEON3 MALL PLUS, come see it for yourself!
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